edenfalling | a random thought about blood donations

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edenfalling

A random nice thing the Red Cross sometimes does is tell you what happened to your blood donation.

For example, I recently received the following email:

Dear LIZ,

Thank you for giving blood with the American Red Cross on 3/16/2017. After first ensuring that local needs were met, your blood donation was sent to University of Rochester Medical Center in Rochester, NY to help a patient in need. Your donation is on its way to change lives!

Every day, patients receive blood for a variety of conditions including life-threatening illnesses, blood disorders and traumas. Your blood donations are critical to helping save patients' lives.

On behalf of the hospitals and patients we serve, thank you for being a Red Cross blood donor.

I think this is both a nice gesture of acknowledgement and a really effective way to make people want to donate again, because it puts a tangible result -- your blood went to this place to help an actual human being who needed a transfusion -- onto what is otherwise a very open-ended, giving-to-the-void sort of activity. So kudos to the Red Cross communications team members who came up with this idea. I will even forgive you for trying to make me sign up for a half-dozen blood drives while I am still in the ineligible eight weeks after my previous donation. *wry*

Current Mood: pleased
Current Location: not the irs
Crossposts: http://edenfalling.livejournal.com/1009490.html

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From:

It's been a while since I donated blood, but we organised a group thing via work recently, so I now know they do this here too. It's a nice touch. Interesting to note that our blood went to different places. They also make it a really personal experience for first time donors.

From:

edenfalling

Yeah, they ship blood around based on type and need, so intake from any given drive often ends up in a whole bunch of different places.

They like me a lot because I have good veins and because I'm O+ -- I'm actually kind of afraid of the number of "come donate again!!!" messages O- people must get.

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